Motion Systems is one of over 200 companies operating in Wrocław Technology Park. Its core business is designing and producing motion platforms and complete simulators. With its innovative solutions, responsiveness to market needs and attention to detail, it develops solutions valued by customers from around the world.
The idea to establish Motion Systems was inspired by a hobby and by the drive to create useful projects.
– I wanted to continue and expand the projects I worked on during my doctoral studies. I noticed that market lacked devices for professional racing simulation, and that it might be a potential area to develop my own business – says Michał Stanek, President and founder of Motion Systems.
Since the launch of the company in 2011, we have placed the greatest emphasis on researching customers’ needs to make sure that our products comply with them.
– At the very start, our toughest challenge was to find a customer who would like to pay for a concept for us to develop and deliver. To meet the challenge, we focused on identifying our customers’ needs – adds Stanek.
Motion Systems started its operations from partnerships with the events industry. Motion simulators were very trendy back then, owing to the popularity of Robert Kubica and Formula One. The company noticed that there was a demand for simulators at an affordable price.
– In the first 2 years of our operations, we partnered with companies from the events industry, which is a sector focusing on the lease of equipment. To us, it was a perfect form of cooperation. We were able to quickly collect feedback concerning the use of our product, change and improve it, as well as maintain it, because it was not it permanent use – says the President of Motion System.
He also emphasizes that the specific nature of the industry set out certain features that products had to have in order to be distinguishable. The features include reliability, easy configuration (especially in highly stressful circumstances, such as fair events or conferences), and eye-catching design.
– As we focused on satisfying market requirements, every device we produced had its customer. According to the model we adopted, our technical, technological and project-related assumptions were promptly verifiable, which saved us time and funds we would probably have lost as a result of implementing future failures. Our starting point was an assumption that the customer is right. We kept developing our offer and tailoring our solutions to use cases of each individual customer – adds Stanek.