The laboratory work carried out since October 2019 has focused on creating an optimal composition of the chemical mixture, finding the right balance between the semi-finished products that make it up. Aerogrease also established cooperation with the Mechanical Department of the Wrocław University of Technology, which gave the company the opportunity to benefit from expert know-how and to perform advanced tests and expert opinions.
– This gave us the opportunity to achieve further milestones in the development of the company. Of course, the first one was to create a product concept, and the second one was to raise funds for its development. Now that we have a ready-made, optimum chemical mixture and a prototype of the lubricating oil, we are focusing on marketing it under the AGS brand – says Aerogrease CEO.
The company is currently focusing on establishing relations with potential customers. It has opted for direct distribution to entities which may be interested in using the product. The company is currently conducting a campaign in which, using its orders and its own business contacts, it visits various types of entities and provides them with its product for testing.
– We want to reach our customers directly. We show them the possibilities of our product, present the research and expertise they are interested in and variants of AGS lubricating oil – it will be available in liquid and aerosol form. All those who would like to test it are welcome to contact us – adds Mr Maciej.
The company now wants to focus not only on building its market position, but also on developing its product range, creating even more specialised variants of AGS lubricating oils.
– We want to win another investor in the coming months. This will allow us to carry out further research and development works and commercialise the results. Our business plans are ambitious – by the end of 2021 we want to sell 10,000 litres of our product. Along with the increase in sales, we will also increase our team, both commercial and R&D. Our development is based on a concrete action plan. Combined with a good idea, it is a factor which makes it worth taking the risk of starting our own company– concludes Maciej Baraniecki.